Thursday, March 4, 2010

Upper Deck Settles Lawsuit with Major League Baseball

Upper Deck Settles Lawsuit with Major League Baseball

Sports card leader can continue selling recently released

baseball products as part of the mutually agreed-upon settlement

We also hear that 2010 Goudey and SP Authentic Baseball are cancelled, will confirm when we hear more.....DCS



Carlsbad, CA (March 3, 2010) – Today, the Upper Deck Company is pleased to announce that Upper Deck and Major League Baseball have mutually agreed to settle the lawsuit brought by Major League Baseball against Upper Deck. Per the terms of the settlement agreement, Upper Deck has agreed not to use MLB trademarks including team names and/or logos on its trading cards going forward. However, as part of the settlement, Upper Deck can and will continue to sell three recently released baseball products currently on store shelves: 2009 Signature Stars, 2009 Ultimate Collection and 2010 Upper Deck Series One.



“Upper Deck is pleased with the settlement including the amount the company paid as it relates to the trading cards released in 2010,” said Jason Masherah, Upper Deck’s director of Sports Brands. “As a company, we are changing the direction of Upper Deck’s baseball products going forward. We are looking forward to creating fresh and innovative set content that will continue to get collectors excited.”



Since its inception in 1989, Upper Deck has been the market leader for both its ability to create top-quality, super-premium products and for developing innovative programs that promoted baseball cards to kids.

"Great cards of great players have always been the cornerstone of Upper Deck products,” added Upper Deck Founder and CEO Richard McWilliam. “We’ll just have to see how innovative and creative we can become now.”

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